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Radisson Hotel Group appoints Vikram Berry as Commerial Director for South Asia

Radisson Hotel Group has appointed Vikram Berry as Director Commercial, South Asia. Based in Gurgaon, India, Berry will lead the implementation of commercial initiatives across our portfolio in South Asia and focus on revenue optimisation for our hotels in the region.

With over two decades of experience in the hospitality industry, Berry is an expert in formulating business strategies, leading high-performance teams and driving sales revenue. Additionally, he would also be responsible for leading efforts toward localising the brand’s commercial strategy for Tier-II, III cities and supporting these hotels in maximising their revenue.

Prior to this, Berry was with Taj Group of Hotels as a General Manager of Taj View Agra – An IHCL SeleQtions, whereby he played a prominent role in strategising a successful reopening of the hotel post the Covid restrictions and driving topline revenue by focusing on cost control and manpower rationalization. In the past, Vikram has also worked with Estee Lauder Corporation, Accor Hotels and Jet Airways.

This is Berry’s second stint with Radisson Hotel Group. Previously, he was the Director of Sales and Marketing at Radisson Blu New Delhi Dwarka. He is a Bachelor of Commerce, Accounting and Finance from Delhi University.

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