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TAAI signs MoU with the Nepal Tourism Board to promote bilateral tourism

Travel Agents Association of India (TAAI) signed a Memorandum of Understating (MoU) with the Nepal Tourism Board (NTB) to promote and enhance bilateral tourism. The MoU specifically focuses on promoting mutual interests and tourist arrivals through collaboration and a cooperative approach on a reciprocal basis in the years to come.

Speaking on this, Jyoti Mayal, President, TAAI, said, “We are focusing on Tourism Product Promotion which includes bilateral assistance in promoting tourism through the organization of events, roadshows, conclaves, summits, webinars etc., to demonstrate the tourism potential of both our countries.”

Mayal also opined, that India and Nepal share borders and therefore both the countries should develop more tourism, especially after the pandemic. “It is indeed required to be more strategic & adopting towards new norms and marketing strategies. Tourism in our countries can see significant growth and we can eventually be the number one source market,” she said.

Anoop Kanuga, Managing Committee Member, TAAI expressed his gratitude and thanked to Dr. Dhananjay Regmi, CEO, Nepal Tourism Board (NTB) and their entire team for the support and cooperation extended to TAAI.

Specific events may be included under this MoU, and both parties based on discussions and deliberations will formulate strategies to promote and enhance Bilateral Tourism, said Jay Bhatia, Vice President, TAAI.

Bettaiah Lokesh, Honorary Secretary-General, emphasized the need of facilitating reciprocal invitations to one another’s annual events including conferences, travel marts, and other ad hoc national and regional events, and thanked NTB for agreeing to include the suggestion in the MoU.

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