RARE India, which is at the forefront of promoting unique conscious luxury hotels in the Indian subcontinent, has added seven properties to its portfolio. The new additions to the RARE Community of 100 owner-led, sustainable-luxury, small and boutique hospitality brands include Blue Book at Gethia in Kumaon (Uttarakhand), Camp Kooncha in Sariska (Rajasthan), Cranganor History Café & Riverside Retreat in Muziris (Kerala), LUNGMĀR Remote Camp (Ladakh), Qayaam Gah in Srinagar (Jammu & Kashmir), Rann Riders by Kaafila in Dasada (Gujarat) and The Mirage in Andretta (Himachal Pradesh).
Commenting on this, Shoba Mohan, Founder, RARE India, said, “The last couple of years have witnessed the emergence of RARE 2.0, where our focus is to create a community of owner-led, sustainable, boutique properties and travel experiences. The RARE Community is made up of like-minded partners who excel at creating destination specific design, personalised hospitality and offer great service even as they journey towards a sustainable future. We welcome on board these little gems spread across India from the Trans Himalayas to hidden valleys in the lower Himalayas right down to the salt-pans of Western India.”