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PROMPERU conducts maiden two-city roadshow in India; brings in 15 exhibitors

The Commission for the Promotion of Peruvian Exports and Tourism (PROMPERU), the official tourism promotion board of Peru, organised its first-ever roadshow bringing 15 Peruvian companies to India. To bolster tourism promotion endeavour in the vibrant Indian market, PROMPERU is organising a compelling roadshow across two major outbound cities – New Delhi and Mumbai.

This roadshow signifies a significant step forward in fostering business relations between Peru and India. The event saw the presence of Javier Paulinich Velarde, Ambassador of Peru to India.
With a focus on promoting cultural exchange, business collaborations, and tourism contracting, the event hosted 14 prominent Peruvian companies who interacted with over 50 potential Indian Travel companies in each city.

Attendees engaged in workshops, to foster meaningful partnerships, enhance lead generation, facilitate the exchange of products and ideas, and enlighten Indian travelers about the incredible opportunities awaiting them in Peru.

Luis Cabello, Commercial Counsellor of PROMPERÚ in India, expressed excitement about this endeavor, stating, “We are delighted to bring the essence of Peru to India through this unique roadshow. Our goal is to create a platform where the Indian and Peruvian tourism sectors can thrive together. This event offers a structured format for fruitful discussions, exploring meaningful possibilities, and establish partnerships. We are committed to empowering Indian travellers with the knowledge they need to make Peru their next dream destination.”

Cabello added, “India’s vibrant spirit and diverse culture make it an ideal canvas for showcasing Peru’s rich heritage and unmatched experiences. We see India as a great market where the wonders of Peru can truly come alive, capturing the hearts of every traveler.”

The framework of the roadshow was a pre-fixed meeting format where each travel agent was given 15 minutes for one-on-one constructive contact.


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