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Tourism Fact Sheet – INDIA (May 2023)

International Visitor Arrivals to Australia

  • Total arrivals for the year ended (YE) May 2023 were 5.6 million, which were 59 per cent of YE May 2019 (9.3 million)

Indian Visitor Arrivals to Australia

  • India earned the distinction of the fastest growing inbound market for Australia and the first market to recover to pre-Covid levels
  • There were 41,300 visitors from India during the month of May 2023, a 2 per cent increase over May 2019
  • Month of May 2023 recorded the highest-ever visitation in any given month since the reopening of Australian borders
  • Total arrivals for the year ended (YE) May 2023 were 375,500 an increase of 2.3 per cent relative to the same period during 2018-19 (YE May 2019)
  • This makes India the 4th largest inbound market for arrivals for the year ended May 2023

International Visitor Expenditure

  • For the year ended March 2023, Indian visitors spent A$ 1.97 billion (approx. Rs 11,000 crores) on their Australian trips, an increase of 16 per cent over the same period in 2018-19
  • India is the 5th largest source market in terms of expenditure for Australia for the YE Mar 2023
  • Average spend per trip for Indian visitors was A$ 5,768 (approx. Rs 323,000)
  • Average spend per trip for the Indian holiday visitor was A$ 6,187 (approx. Rs 346,000)

Purpose of Travel (YE May 2023)

Port of Arrival (YE May 2023)

Airlines visitors use for travel to Australia (last leg on trip)

Australia’s Competitive Visa Offering

  • The Department of Home Affairs offers online lodgement of visitor visa applications to all Indian nationals. Online lodgement offers benefits such as 24×7 accessibility, electronic payment of the visa application charge and the ability to check the status of applications lodged online. Processing times for these visas are faster, as both applications and supporting documentation are immediately available to the processing office.

Target Customer & Markets

High Yield Travelers comprising of:

  • Out of region (Long-haul) travellers
  • Represents high value (Trip expenditure, Length of stay and Dispersal)

Target markets: Delhi, Mumbai, Bengaluru, Chennai, Hyderabad, Kolkata, Ahmedabad and Pune.

Flight Options to Australia

  • Aviation capacity on the India – Australia sector has tripled as compared to pre-Covid levels, from 7 flights per week (f/w) to 22 f/w
  • Air India operate their daily direct, non-stop services on the Delhi-Sydney and Delhi-Melbourne route (14 f/w)
  • Qantas operates their direct, non-stop services on the Delhi-Melbourne (four flights per week) and Bengaluru – Sydney route (four flights per week); total 8 f/w.
  • There are regular, one-stop flights from key cities in India to key ports in Australia via Singapore Airlines, Malaysia Airlines, Thai Airways, Cathay Pacific, Scoot, Air Asia X, Tiger Airways, Malindo, Sri Lankan Airways, Garuda, China Southern, Vietnam Airlines, Etihad and Emirates.

Aussie Specialist Agents (ASP)

  • Registered ASPs have increased by 47% to 5,852.
  • Qualified ASPs have increased by 26% to 4,682.
  • Participants in the Aussie Specialist Program strongly promote and develop Australia as a holiday destination
  • There are 40 Premier Aussie Specialists on the top tier of the online program

Sources

  • International Visitor Survey, Tourism Research Australia
  • Overseas Arrivals and Departures, ABS (Cat. No. 3401.0)
  • Tourism Research Australia
  • Department of Home Affairs

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