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Israel Tourism upbeat about OTM participation


The Israel Ministry of Tourism is upbeat about its participation in OTM. During the event, Israel Tourism will be accompanied by 5 DMCs to engage with industry leaders, stakeholders, and delegates from around the globe.

Amruta Bangera – Director of Marketing, India, said, “Participation in OTM is significant for Israel for several reasons. It provides us with a platform to showcase the diverse and rich cultural experiences, historical sites, and natural beauty that our destination has to offer.
In light of the ongoing challenges, our primary goals at OTM are to strengthen existing partnerships, forge new collaborations, and increase awareness about Israel as a tourist destination. We aim to highlight any new attractions, developments, and unique experiences that would appeal to Indian travelers. Additionally, we seek to understand the evolving trends and preferences in the Indian travel market to tailor our strategies accordingly”.


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