TBM Staff - Mumbai Thomas Cook (India) Limited has embarked an aggressive expansion strategy – reiterating the company’s strategic phygital model. With the inauguration of 8 forex outlets in the past quarter, Thomas Cook India’s foreign network currently extends to 134 locations, including airports, offering customers enhanced ease and convenience.
In addition to the company’s physical (retail) expansion, the foreign exchange business has successfully launched a slew of digital-first initiatives including, TCPay (a digital service for the remittances segment), Video KYC, FxMATE (digital tool to support B2B partners), FXNOW (m-app and corporate booking tool). As a result, the forex business has seen a noteworthy increase in digital adoption to 25%.
Thomas Cook India is India’s largest non-bank foreign exchange services provider. The Company is witnessing a strong uptick of 24% YoY for the twelve-month period ended March 31st 2024.
