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  • Plan is to bring Air India on the same level as Vistara: CEO join hands with The Fern Hotels & Resorts for Online Banquet Bookings has announced that it will be powering The Fern Hotels & Resorts online banquet booking services. The unique venue booking software developed by facilitates booking a banquet hall online for meetings and events in a matter of under 2 minutes.

The Fern is one of the first chains of hotels to have partnered with The Fern Hotels & Resorts (managed by Concept Hospitality Pvt. Ltd) is amongst the fastest growing hotel brands in India. The Fern is a collection of upscale and midscale hotels and resorts. They offer a unique experience with premium accommodation and services. The Fern group currently has over 80 hotels under its management and several more properties are going to open soon in the coming months.

Of the 84 hotels currently under management, The Fern Hotels & Resorts has installed the banquet booking engine for 58 hotels that have extensive meetings and events facilities.

Speaking about this new feature, Mr Noshir A Marfatia, Senior Vice President, The Fern Hotels & Resorts mentioned, “In our endeavour to make it easier for our customers to make their banquet bookings, we have decided to deploy this unique banquet booking engine across our group of hotels. We see great value in this booking engine developed by In phase I, our customers can now view their preferred venues and check for availability and directly receive a quote for their events. And going forward our customers can book their events online 24/7 in a matter of 2 minutes. This booking engine will offer great convenience to our customers and will help them save time and effort. We see this booking engine solution as an easy-to-use software not only for the end consumers but also for the hotels as it assists bookings, maintains records and data in a matter of seconds.”

Speaking about the partnership with Book Banquet Room, Mr Sarosh Khatib, Founder & CEO said “BBR is one step towards revolutionizing an otherwise technologically limited hospitality sector. It is a software for a more user-friendly and convenient tomorrow. The partnership with a brand like The Fern is proof that the hospitality sector is ready for a technological revamp. I am glad that The Fern saw great potential in BBR and I look forward to a fruitful and profitable partnership with them!”

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