Visit Hungary, the international brand of the Hungarian National Tourism Authority, has partnered with BRANDit, a leading tourism marketing representation company, to reinforce its trade relations in India. This strategic partnership will allow Indian tourism professionals to better discover Hungary, Budapest and beyond.
With India witnessing a momentous surge in outbound travel, the partnership aims to capitalise on this immense potential and position Hungary as a preferred destination. BRANDit will actively engage luxury travel agencies, MICE tour operators, and wedding planners in key cities through meetings, workshops, sales missions, online training sessions, and familiarisation trips.
Hungary is a mesmerising travel destination with stunning locations and vibrant culture. With an array of options to suit every traveller’s desires – Budapest’s charming architecture, riverside town of Szentendre, idyllic vineyards of Tokaj, the majestic Danube River, and countryside castles – Hungary offers an unforgettable blend of experiences.
Speaking on the new partnership, Ivan Ljubinkovic, Regional Head of Business Development India, Visit Hungary, said, “Based on our experience over the past years, we see that our country is becoming increasingly popular with Indian travellers. They appreciate all the unique experiences and opportunities that Hungary, and especially our capital, Budapest has to offer. With this cooperation, we aim to further strengthen our relations in this key market and introduce our high potential tourism opportunities to a wider audience.”
“We are excited to promote Hungary in India. With our multi-faceted approach, we will strengthen its presence in the Indian market. Our team’s deep understanding of the trade will play a pivotal role in charting successful trade promotions for Hungary,” said Lubaina Sheerazi, CEO & Co-founder, BRANDit.