Ras Al Khaimah’s Safarak Travel & Tourism establishes dedicated MICE and travel teams in India and Poland. The leading destination management company (DMC) will actively promote the Emirate of Ras Al Khaimah as one of the most sought-after destinations in the Middle East.
As a member of RAK Hospitality Holding, a Ras Al Khaimah Government company that manages a diverse portfolio of hotels, hospitality, and leisure assets in the Emirate, Safarak has set an ambitious goal of making Ras Al Khaimah the preferred destination for MICE and holidaymakers from both countries. With an increase in the number of arrivals from Indian and Poland, Safarak looks to support the growth from both these markets, both of which sit within RAK’s top 10 destinations for inbound travel.
Commenting on the international expansion, Cathy Mead, General Manager, Safarak Travel & Tourism said, “We are thrilled to officially announce that Safarak now has offices in India and Poland – two extremely important markets for us for inbound travel. We are committed to providing our clients with best-in-class hospitality experiences that capture the wonders of Ras Al Khaimah and its many offerings. Having dedicated MICE and travel and tourism teams in each country mean that we can provide customised experiences and unlock unexpected adventures for the Indian and Polish market.”
She added, “With the expansion of our international teams, we anticipate introducing more locations in 2023 and doubling that number by end of 2024. This gives us the opportunity to showcase the culture and beauty of the UAE, particularly the emirate of Ras Al Khaimah, to our clientele.”