In a strategic move to broaden its service offerings, ixigo has extended its collaboration with PhonePe by integrating flight and bus booking services directly into the digital payments app. This expansion builds upon their existing partnership, which initially focused on train bookings.
Following its recent successful listing on stock exchanges, ixigo has positioned itself for further growth in the travel sector. The integration will see ixigo exclusively powering flight bookings through ixigo flights and facilitating bus bookings via AbhiBus on PhonePe’s platform. ConfirmTkt will also continue to manage train reservations under the expanded agreement.
ixigo, renowned for its comprehensive travel search capabilities encompassing flights, trains, buses, and hotels, competes with industry giants like EaseMyTrip, Yatra, and MakeMyTrip.
The collaboration aims to enhance travel booking options for PhonePe’s vast user base of over 54 crore users. Key features include ixigo Assured for free cancellations, ixigo Assured Flex for flexible rescheduling, and Abhi Assured for instant refunds on flights, trains, and buses.
By integrating ixigo’s travel expertise with PhonePe’s robust digital payments infrastructure, the partnership seeks to boost transaction volumes and user engagement. The synergy is expected to drive innovation in user interfaces and backend efficiencies, promising significant growth opportunities for both companies in the competitive travel booking market.