TBM Staff - Mumbai EaseMyTrip has invested about USD 4 million in ETrav Tech, giving it a 4.94% stake in the company and boosting its effort to grow its non-air segments.
ETrav Tech is a B2B company serving travel agents with content such as air tickets, hotel bookings, holiday packages, visa services, travel insurance, car rentals and bus tickets. The company said it currently serves more than 30,000 travel agents, 600 distributors and 700 clients that use its API or white label services.
“We are aiming at diversifying our portfolio in the non-air segments. After investing in hotels, we now intend to enhance our services for our corporate clientele and investment with ETrav Tech Limited will be pivotal in the same,” said Nishant Pitti, Co-founder and CEO, EaseMyTrip.
“Leveraging their tech capabilities and expertise in dealing with B2B clients, we are confident to service our corporate clients better with improved offerings. Strategic decisions like these mark a milestone in our journey and fortify our commitment to providing seamless travel experiences for our customers, backed by innovation and technology.”
Henil Ruparelia, MD, ETrav Tech, said, “We are delighted to collaborate with EaseMyTrip, a prominent player in the travel industry. Their strategic focus on diversifying into non-air segments aligns perfectly with our vision for expansion and innovation. By combining EaseMyTrip’s investment with our tech capabilities and B2B expertise, we aim to deliver unparalleled services to corporate clients. … We are excited about the opportunities this partnership brings and look forward to achieving mutual success and growth.” (Source: Phocus Wire)
