Miral Destinations highlights key milestones for Saadiyat Island & Yas Island Abu Dhabi at WTM
Miral Destinations, a subsidiary of Miral, and the trusted one-stop trade and promotional partner for Saadiyat Island and Yas Island Abu Dhabi, participated at the recently concluded World Travel Market (WTM) London.
With over 35,000 industry professionals from 184 countries in attendance, Miral Destinations highlighted key milestones for Abu Dhabi’s award-winning destinations at the three-day event, further expanding its portfolio of leisure, culture and entertainment offerings with the signing of a memorandum of understanding (MoU) with industry players in UK market. The business collaborations aim to promote Yas Island Abu Dhabi in UK market to generate bookings, where travelers can stay longer at Yas Island Abu Dhabi and experience the variety of world-class theme parks, myriad entertainment options, sporting facilities, shopping, dining and upmarket hotels.
In addition, the 30 winners of the ‘Take ME To The Best Beach’ competition were recently announced at World Travel Market 2023, and all 30 top agents will fly to Saadiyat Island in April 2023 for a three day trip. The competition underlines the partnership between Miral Destinations and luxury tour operator IF ONLY signed earlier in May, which aims to inspire future travels to Saadiyat Island Abu Dhabi based on their shared passion for luxury travel and bespoke experiences.
Liam Findlay, CEO, Miral Destinations, said, “As with every year, we take pride in being present amongst key industry players at WTM 2023, extending our achievements for Yas Island Abu Dhabi and Saadiyat Island Abu Dhabi on a global travel and tourism platform. As we continue to connect with our international travelers, we remain focused on presenting tailored experiences and family-friendly packages that resonate with every preference. Likewise, we are pleased to be signing strategic partnerships further extending our offerings to key source markets that enjoy our award-winning offerings year-on-year.”
He added, “We are delighted to have seen the growing success of our international campaigns for this year, with Yas Island’s CIO campaign with Jason Momoa, and we look forward to reinforcing Saadiyat Island’s position on the global map of culture and leisure, following its recognition as the ‘Middle East’s Leading Beach Destination’ for the 12th consecutive year.”
Miral Destinations stresses its pivotal role and contribution to the UAE’s travel and tourism industry, presenting visitors and international travellers with world-class offerings and fully inclusive stays across two leading destinations.