Outbound Top Stories

Desaru Coast all set to announce major incentives to attract Indian outbound

Desaru Coast Destination Resort (Desaru Coast), Malaysia’s newest and largest integrated destination, is set to announce its largest incentives package to entice Indian travellers, event planners and organisations at SATTE 2022.

Presenting at SATTE 2022, South Asia’s leading travel trade show at India Expo Mart, Greater Noida –
Delhi NCR, the destination team will reintroduce its fully completed product portfolio of globally renowned resorts and attractions to Indian trade partners as well as qualified India-based international events planners and buyers. India is a key and coveted source market in all categories for Desaru Coast. Returning for the fourth time, the destination will continue its focus in strengthening partnerships and forging new ones with key trade operators.

Speaking on the importance of India market, Roslina Arbak, Managing Director and Chief Executive Officer of Desaru Development Holdings One Sdn Bhd (DH1), said, “The importance of the Indian market is undeniable for us at Desaru Coast and for this reason, Satte 2022 is the first international trade show for the destination since the pandemic. Our priority this year is to reengage and reintroduce our now fully operational destination to our Indian partners. This is the perfect opportunity to demonstrate Desaru Coast’s diverse offerings, infrastructure and readiness to welcome more Indian travellers to our destination.”

Roslina added, “And this year, we are prepared to announce our biggest incentive package to capture the much-desired Indian market. Our incentives will cut across all segments; leisure travellers, MICE groups of Desaru Development Holdings One Sdn. Bhd. Registration No. 201101023881 (952017-W)
Laman Desaru Coast, Jalan Desaru, Desaru Coast 81930 Bandar Penawar, Johor Darul Ta’zim, Malaysia
desarucoast.com 2 of 4 all sizes as well as the Indian wedding segment. Aside from our competitive stimulus offerings, we look forward to introducing our new signature MICE Reinvented – bespoke, experiential and authentic events in addition to our Wanderlust Destination Wedding offerings. In essence, we are ready to offer Indian travellers, planners and organisations an unforgettable beach holiday, destination wedding and MICE experience.”

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