The Krishnaveni Sangeetha Neerajanam Festival 2024 commenced with vibrant Prequel Events on December 1 across Andhra Pradesh, celebrating the state’s rich musical and cultural heritage. Organised by the Ministry of Tourism in collaboration with the Ministry of Culture and the Andhra Pradesh government, these events set the stage for the main festival in Vijayawada from December 6 to 8, promising an immersive cultural experience.
In Srikakulam, the Sri Suryanarayana Swamy Temple in Arasavalli hosted a soulful concert by Manda Sudharani and her group, enthralling over 300 attendees. Rajamahendravaram’s Anam Kalakendram came alive with the mesmerising melodies of Thulasi Viswanath and her group, drawing a crowd of 750 people and reflecting the city’s artistic legacy. Mangalagiri’s Sri Lakshmi Narasimha Swamy Temple showcased devotional Narasimha Swamy Krithis by Malladi Narayana Sarma and team, creating an intimate yet profound musical experience.
Ahobilam’s Sri Lakshminarasimha Swamy Temple witnessed a spellbinding performance by Kumari Deepika Varadarajan and her group, attended by 250 people in a historic and sacred setting. Meanwhile, in Tirupati, the Indira Priyadarshini Auditorium at Sri Padmavathi Mahila Vishwa Vidyalayam resonated with enchanting renditions by Vidwan Garimella Balakrishna Prasad and Vidushi Bullemma, attracting over 1,000 students and music lovers, celebrating the legacy of Annamacharya Kritis.
These events underline the Ministry of Tourism’s innovative promotion of Music Tourism, blending cultural heritage with tourism to engage the youth and celebrate India’s classical music traditions. The main festival in Vijayawada will feature soulful performances, regional cuisine, handicrafts, and handlooms at venues like Tummalapalli Kalakshetram Auditorium, Durga Ghat, and Kanaka Durga Temple, offering a holistic cultural experience from December 6 to 8, 2024.