TBM Staff - Mumbai With a two-fold increase in inbound arrivals from the Indian market, the Azerbaijan Tourism Board has appointed BRANDit as the new Representative Office. Making an annoucement about this development at a media gathering at Soho House in Mumbai, Florian Sengstschmid, CEO of the Azerbaijan Tourism Board, and Lubaina Sheerazi, CEO of BRANDit, shared their insights and future plans for enhancing Azerbaijan’s visibility in the Indian market.
“Tourism relations between Azerbaijan and India are at a historic high, with increasing arrival numbers and many new emerging experiences and tourism opportunities for Indians, including family and solo vacations, destination weddings, Bollywood and Tamil movies shooting. Comparing to the same period last year, the number of Indian tourists visiting Azerbaijan has surpassed a twofold rise (2.6). With appointment of BRANDit as our representative office, we are poised to sustain and elevate this growing trend,” said Florian Sengstschmid, CEO, Azerbaijan Tourism Board.
He announced the finalisation of a three-city roadshow in Bengaluru, Pune and Kolkata with top Indian travel trade representatives, providing both sides with opportunity to enhance tourism partnerships. Following
“We’re thrilled to partner with the Azerbaijan Tourism Board as part of BRANDit’s growing portfolio. Our collaboration aims to unveil Azerbaijan’s hidden treasures and connect Indians with its unique experiences and use our expertise in the Indian outbound market, travel trade, and media to capture the growing interest in the destination” said Sheerazi.
The growing number of arrivals highlights Azerbaijan’s emergence as a highly sought-after travel destination for Indian tourists. The increasing influx of Indian tourists to Azerbaijan underscores its rise as a favoured travel spot. This popularity is fuelled by its accessible flights, hassle-free e-visa process, and reputation as a vibrant cultural and business centre. E-visas, obtainable from evisa.gov.az within 3 days for USD 26, along with non-stop flights, enable travellers to reach the Caucasus region’s biggest city in just 4 hours.
Currently, AZAL Airlines operates flights between Baku and Mumbai four times a week on Tuesdays, Thursdays, Fridays, and Sundays, as well as flights between Baku and New Delhi three times a week on Mondays, Wednesdays, and Saturdays. In addition, IndiGo Airlines operates flights from Baku to Delhi every day, with plans to introduce a new route with three flights per week from Baku to Mumbai.
