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Thursday, 16 February, 2012, 11 : 00 AM [IST]

Indonesia Tourism to target Indian MICE segment

India has been identified as an important market and the Ministry of Tourism of Indonesia plans to focus on tapping the Indian MICE segment in order to boost Indian visitor arrivals and also to help achieve the target of eight million foreign tourist visits this year. The Ministry of Tourism and Creative Economy of the Republic of Indonesia organised a workshop for the Indian travel trade on the sidelines of the recently concluded SATTE exhibition in New Delhi to educate and promote Indonesia as a MICE destination. Berman Lubis, Director of MICE, Indonesia did a presentation showcasing various destinations, products and facilities for MICE. “India is a significant and an active MICE market, especially Incentive segment for Indonesia,” stated Lubis. Indonesia, according to Lubis, recorded 168122 Indian tourists last year, a 15.8 per cent increase over 2010, which witnessed 145179 Indian tourist arrivals.
The workshop witnessed the participation of a large delegation of Indonesian suppliers such as PT Millenium Globalindo Holiday, Asia Honeymoon, Vayatour Bali, Pacto Ltd, Sitara Indian Restaurant, LH Travels, BJC Tours & Travel, PT Tria Uma Wisata, Hard Rock Hotel Bali, U & I Holidays, Indochina Services, Accor Hotels, Marriot Hotels, Nirwana Gardens and Queen’s Tandoor Indian Restaurant. Commenting about the workshop, Sanjay Sondhi, Country Director – India, Indonesia Tourism said, “The workshop provided a good networking opportunity for the Indian travel trade with their Indonesian counterparts. It helped educate the Indian travel planners, tour & MICE operators, agents and event organisers about MICE products and destinations in Indonesia,” informed Sondhi.
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