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Tuesday, 10 September, 2019, 16 : 00 PM [IST]

Kempinski Doha focusing on tapping FITs, MICE & wedding segments in India

Marsa Malaz Kempinski, The Pearl – Doha has seen a growing demand from FITs (Free Individual Travellers) in India. Raghu Menon, Cluster General Manager, Marsa Malaz Kempinski, The Pearl – Doha, said, “We have started witnessing a good traction from FITs, particularly driven by the Qatar Stopover Program. As the awareness about Doha and Qatar continues to grow in the Indian subcontinent, we have seen FITs coming for two to three nights, bundling their trips with onward journeys from Doha. Our focus is on luxury travellers from Delhi, Mumbai, Bengaluru and Kolkata.” 

Menon believes that Doha has a lot to offer to the MICE segment for a three-night stay in terms of hotels, activities, and facilities which are well suited to their requirements. 

Moreover, the property is looking at tapping the wedding segment in India.  “We have hosted 2 Indian weddings in 2018-19. Options like private beach, outdoor and rooftop venues as well as our banqueting halls are apt for conducting various functions. We cater to all kind of Indian dietary requirements, and also support families who prefer to get their own chefs, to work in close cooperation with our F&B teams.” 

With the property offering 280 rooms, including suites, Menon believes that Kempinski Doha is well suited for the Bollywood segment, particularly from the filming and production standpoint because of the palatial and grandeur of the property. “We have had potential recee and scouting teams to come and review our facilities.”

Kempinski, The Pearl Doha has its sales team based in India and they are well presented in this market by the Nijhawan Group. “We work with DMCs in Qatar and the Qatar National Tourism Council. Qatar Airways and Discover Qatar are our strategic partners.” 

 
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