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Tuesday, 04 June, 2019, 17 : 00 PM [IST]

4 Indian MICE groups of 650 pax to visit Ireland with Thomas Cook & Tourism Ireland

Thomas Cook India is set to bring 650 Indian visitors to Ireland over the coming weeks. Four groups, totalling 650, will travel to Ireland here between now and early July. The visiting groups represent MICE (Meetings, Incentives, Conferences & Events) professionals and are made up of top performing senior business executives, who travel to a different overseas destinations each year, as a reward for their performance over the previous year.

Tourism Ireland in India worked closely with Thomas Cook India in advance of the visit, making several presentations to convince them to choose Ireland over other competing destinations and suggesting various locations for their final programme.

Each group will be in Ireland for four days and will be visiting some of the top attractions – including Malahide Castle, the Guinness Storehouse and Trinity College. They will also enjoy a morning activities at The Orchard Centre in Co Wicklow. The groups will be staying at a premium property and their multi-cuisine meals are being curated by a fine dining restaurant in Dublin.

In 2018, an estimated 45,000 visitors from India visited Ireland.

“Business tourism is one of the most lucrative forms of tourism, with visitors travelling here for business purposes spending almost three times more than a leisure visitor – so we are delighted that Thomas Cook India has chosen Ireland for the 2019 reward trip for these business executives,” said Huzan Fraser Motivala, Tourism Ireland India. “We know that companies like Thomas Cook India are looking for truly unique experiences for their reward programmes, so this visit is good news indeed and presents us with an excellent opportunity to showcase Ireland as a premier destination.”

Rajeev Kale, President & Country Head- Holidays, MICE & Visa Services, Thomas Cook India, said, “I am delighted with the amazing support from Huzan and Team Tourism Ireland, that has been invaluable in our successful pitch and confirmation of four prestigious corporate MICE groups to Destination Ireland. We’ve handpicked unique inclusions and engaging experiences that showcase Ireland to this critical segment of decision makers and travel influencers and we look forward to sending many more such groups in future.”

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