Expedia, an Online Travel Agent (OTA), recently released the results of the 2016 Vacation Deprivation Report, an annual survey of vacation habits across multiple countries and continents. The survey highlights that India is ranked as the 4th most vacation deprived country globally, just after Spain(68%), UAE (68%); Malaysia (67%) and South-Korea (64%).
Findings that further corroborate this are 63% Indians take fewer days of the vacation days they get, 40% don’t use all vacation days as work schedule does not allow for vacation or don’t have enough staff to cover and 32% are not able to take vacation days due to personal schedule.
“Vacations play a critical role in creating work-life balance as it reenergises people to be more focused at work (95% of Indians agree in the survey). According to Expedia’s Vacation Deprivation Survey 2016, 47% of Indians are ready to give up social media and television while 30% would give up Internet and 27% can give up contact with their besties for a week, all for one additional day of vacation,” said Manmeet Ahluwalia, Marketing Head, Expedia India.
“The Indians are evolving, from a tourist to a traveller. Some of the findings that highlight this evolution are that they find happiness by - exploring somewhere new (77%, #2 globally); eating what they want (56%, #1 globally); meeting new people (54%, #1 globally); and getting a lot of ‘likes’ or comments on social media posts (20%, #1 globally); use technology to research information about the destination they are visiting (68%, #3) or to book activities or reservations while travelling (57%, #1),” he added.