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Monday, 12 October, 2020, 18 : 05 PM [IST]

Govt support critical for travel & tourism recovery: FICCI-Neilsen Report

The Federation of Indian Chambers of Commerce and Industry (FICCI)-Nielsen Report on ‘Hotels and Tour Operators Survey on the Impact of Covid-19 on the Travel & Hospitality Industry’ highlights the status of the hoteliers and tour operators from mid-June to July 2020, during the lockdown, along with the measures and mitigation plans to revive the industry. 
 
The report sheds light on promotion of heritage, cultural, culinary, social, eco-tourism, rural, adventure, textile tourism, etc. post lockdown and pandemic where the industry is connected to various other sectors such FMCG, transport, agriculture, health, etc.
 
While states are gradually opening up to tourism, the support from the government is critical to help the industry revive and survive. The industry is looking forward to domestic tourism to kick-start the revival of the tourism economy. It is important that the states and centre synergise with common guidelines to ensure the smooth movement of tourists across states. Dilip Chenoy, Secretary General, FICCI said that as the world is facing the COVID-19 challenges, the suspension of almost all economic and social activities has affected all sectors of the economy, especially travel & tourism. 
 
“As the industry is struggling to survive and revive, the support by the Government of India is critical. Domestic Tourism is the backbone of our country and is a key to the revival of the industry. The Centre and the states need to synergise for the seamless movement of domestic travellers,” added Chenoy.


 
The current trends indicate that there is pent up demand to travel and the next few months may see people taking longer travels instead of weekend breaks. Digital communication and ease of finding information online on the safety measures taken by the government and stakeholders will help to boost the confidence of the consumer to start travelling.
 
The report states the comprehensive idea about the current situation in the Travel and Tourism sector in India. In the light of the global experience, it is worthwhile to note that there is a certain level of resilience in the sector.
 
The report comprises a framework for assessing the policy interventions and financial support that the industry needs. By choosing Tour operators and Hoteliers, the survey kept in mind the backward and forward linkages they bridge and hence could arrive at a complete picture of the sector with respect to loans and RBI moratorium and training and on ground implementation of Standard Operating Procedure (SOP) that would be reassuring  domestic as well as foreign tourists. 
 
The report highlights some fundamental changes in the way the industry works in various aspects of service and how to overcome the fear of domestic and foreign tourists to travel until the certain conditions be met.
 

 
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